MyBeautyFest is an all-inclusive beauty event extravaganza, providing the ultimate experience for fans wishing to indulge in all things beauty, under one roof. MyBeautyFest brings together international celebrities, the industry’s leading influencers, and an unrivaled selection of international beauty brands.
In October 2016, the first edition of MyBeauty Fest was launched at PopCon Dubai at the Dubai Outlet mall, celebrating the spirit of beauty, makeover and wellness along with beauty fans from across the GCC region.
Supporting the growing nature of beauty, the interactive two-day festival brought together some of the industry’s iconic beauty experts and influencers giving demonstrations, beauty talks and interactions with their fans. Fans enjoyed access to several elite beauty and lifestyle exhibitors and exposure to a wide selection of international brands.